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Advertising and promotion management by John R. Rossiter, Larry Percy.

By: Contributor(s): Material type: TextTextPublication details: Singapore McGraw-Hill Bk. 1987Description: xix, 649p includes biblISBN:
  • 0071002782
Subject(s): DDC classification:
  • 659.1 N871
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Holdings
Item type Current library Call number Status Date due Barcode
Reference Reference JRD Tata Memorial Library 659.1 N871 (Browse shelf(Opens below)) Not for loan 144020

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