| 000 | 00604nam a2200193Ia 4500 | ||
|---|---|---|---|
| 919 | _a130703 | ||
| 020 | _a0684831910 | ||
| 082 |
_a658.802 _bN98 |
||
| 100 | _aSchnaars, Steven P. | ||
| 245 |
_aMarketing strategy _bCustomers and competition _cby Steven P Schnaars |
||
| 250 | _a2nd ed. | ||
| 260 |
_aNew York _bFree press _c1998 |
||
| 300 | _axvi, 216p. | ||
| 690 | _aMarketing- Management; Strategic planning | ||
| 964 |
_a _b _c _d _e _f _gCPDM |
||
| 999 |
_c125823 _d125823 |
||