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	1.	Fundamentals of marketing /William J. Stanton, Michael J. Etzel, Bruce J. Walker. by Stanton, William J Etzel, Michael J Walker, Bruce J Series: McGraw-Hill series in marketing Edition: 9th Material type: Text Publication details: New York MGH 1991 Availability: Items available for reference: Electronic Systems Engineering: Not for loan (1)Call number: 658.8 N91.
	2.	Fundamentals of marketing by W J Stanton, Michael J. Etzel, Bruce J. Walker by Stanton, William J Etzel, Michael J Walker, Bruce J Material type: Text Publication details: New York McGraw Hill 1991 Availability: Items available for reference: Management Studies: Not for loan (1)Call number: 658.8 N91;1.

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