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1.
New products management by Merle Crawford and Anthony Di Benedetto by
  • Crawford, Merle
  • Benedetto, Anthony Di
Edition: 9th
Material type: Text Book
Publication details: Boston Mc-Graw Hill 2008
Availability: Items available for loan: Electronic Systems Engineering (1)Call number: 658.573 P08 "CEDT".

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2.
New products management by Merle Crawford, Anthony Di Benedetto by
  • Crawford, Merle
  • Di Benedetto, Anthony
Series: McGraw-Hill series in marketing
Edition: 8th ed
Material type: Text Book
Publication details: Boston McGraw Hill 2006
Availability: Items available for loan: JRD Tata Memorial Library (1)Call number: 658.575 P06 "R(T)".

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