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1.
Product leadership Creating and launching superior new products by Robert G. Cooper by
Material type: Text Text
Publication details: New York Harper Collins Publisher 2001
Availability: Items available for loan: JRD Tata Memorial Library (1)Call number: 658.575 P01 R(T).

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2.
Winning at new products Accelerating the process from idea to launch by Robert G. Cooper by
Edition: 3rd ed.
Material type: Text Text
Publication details: New york Harper collins Publisher 2001
Availability: Not available: JRD Tata Memorial Library: Checked out (1).

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3.
Product leadership Pathways to profitable innovation by Robert G Cooper by
Edition: 2nd ed
Material type: Text Text
Publication details: New York Basic Books 2004
Availability: Items available for loan: JRD Tata Memorial Library (1)Call number: 658.576 P04.

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