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	1.	Product leadership Creating and launching superior new products by Robert G. Cooper by Cooper, Robert G Material type: Book Publication details: New York Harper Collins Publisher 2001 Availability: Items available for loan: JRD Tata Memorial Library (1)Call number: 658.575 P01 R(T). Place hold
	2.	Winning at new products Accelerating the process from idea to launch by Robert G. Cooper by Cooper, Robert G Edition: 3rd ed. Material type: Book Publication details: New york Harper collins Publisher 2001 Availability: Items available for loan: JRD Tata Memorial Library (1)Call number: 658.575 P011 R(T). Place hold
	3.	Principal upanisads ed by S Radhakrishnan by Radhakrishnan, S Material type: Book Publication details: New Delhi Harper Collins publisher 2010 Availability: Items available for loan: Molecular Biophysics Unit (1)Call number: 294.59218 P10 (MBU). Place hold
	4.	Startup myths and models by Virk, Rizwan Publication details: India: Harper Collins Publisher, 2021 Availability: Items available for reference: JRD Tata Memorial Library: Not For Loan (1)Call number: 658 VIR.
	5.	The biography of a failed venture by Prashant Desai Publication details: India: Harper Collins Publisher, 2021 Availability: Items available for reference: JRD Tata Memorial Library: Not For Loan (1)Call number: 658.11 DES.

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