TY  - BOOK
AU  - Boyd, Harper W.
AU  - Westfall, Ralph.
AU  - Stasch, Stanley F.
TI  - Marketing research: text and cases /(by) Harper W. Boyd, Ralph Westfall, Stanley F. Stasch
SN  - 8185386161
U1  - 658.83 
PY  - 1990///
CY  - Delhi
PB  - All India Travel Bk.
ER  -