TY  - GEN
AU  - Reddy,Mohan B.V.R.
TI  - Engineered in India
SN  - 9780670097340
U1  - 620 RED 
PY  - 2022///.
CY  - India : 
PB  -  Penguin Business, 
KW  - Entrepreneur
KW  - Customer centricity
KW  - Growing pain
ER  -