Orme०o, Marcos. Managing Corporate Brands [electronic resource] A new approach to corporate communication by Marcos Orme०o - Wiesbaden Deutscher Universit ts-Verlag 2007 http://dx.doi.org/10.1007/978-3-8350-9599-1 ISBN: 9783835095991 Dewey Class. No.: 658.827 / (e-book)