Markides, Constantinos C. <br/><br/>
Fast second  How smart companies bypass radical innovation to enter and dominate new markets 
by Constantinos C Markides and Paul A Geroski 
 - California  Jossey-Bass  2005 
 - vii, 200p 
<br/><br/><label>ISBN: </label>9780787971540 
<br/><br/><label>Dewey Class. No.: </label>658.575  / P052