McCarthy, Daniel J <br/><br/>
Business policy and strategy  Concepts and readings 
by Daniel J McCarthy, Robert J Minichiello & Joseph R Curran 
 - 4th ed 
 - Illinois  Richard D Irwin, Inc  2002 
 - xii,528p 
 - Irwin series in management and the behavioral sciences .
<br/><br/><label>ISBN: </label>8185386498 
<br/><br/><label>Dewey Class. No.: </label>658.401  / P02