Mudnal, Priyadarshini <br/><br/>
Criteria for advertising agency selection in India  An objective appraisal 
By Priyadarshini Mudnal 
 - Bangalore  Indian Institute of Science  1997 
 - iii, 127p. 
 - IISc, Dept of MS, MSc(Engg) Thesis .
<br/><br/><label>Dewey Class. No.: </label>658.820954  / N97 "THESIS"