Amazon cover image
Image from Amazon.com

Advertising and Promotion an integrated marketing communications perspective by George E Belch and Michael A Belch

By: Contributor(s): Material type: BookBookSeries: McGraw-Hill/Irwin series in marketingPublication details: New Delhi Tata McGraw-Hill 2003Edition: 6th edDescription: xxvi, 779ISBN:
  • 0070581940
Subject(s): DDC classification:
  • 659.1 P04
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Call number Status Date due Barcode
Book Book Management Studies Management Studies 659.1 P04 (Browse shelf(Opens below)) Available 173459

There are no comments on this title.

to post a comment.

                                                                                                                                                                                                    Facebook    Twitter

                             Copyright © 2023. J.R.D. Tata Memorial Library, Indian Institute of Science, Bengaluru - 560012

                             Contact   Phone: +91 80 2293 2832

Powered by Koha