Advertising and Promotion an integrated marketing communications perspective by George E Belch and Michael A Belch
Material type: BookSeries: McGraw-Hill/Irwin series in marketingPublication details: New Delhi Tata McGraw-Hill 2003Edition: 6th edDescription: xxvi, 779ISBN:- 0070581940
- 659.1 P04
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Book | Management Studies Management Studies | 659.1 P04 (Browse shelf(Opens below)) | Available | 173459 |
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