How to develop a strategic marketing plan (Record no. 133108)
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000 -LEADER | |
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fixed length control field | 00604nam a2200193Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1574442694 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | P004 R(T) |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Paley, Norton |
245 ## - TITLE STATEMENT | |
Title | How to develop a strategic marketing plan |
Remainder of title | a step by step guide |
Statement of responsibility, etc. | by Norton Paley |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boca Raton |
Name of publisher, distributor, etc. | St. Lucie Press |
Date of publication, distribution, etc. | 2000 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxx, 372p. |
500 ## - GENERAL NOTE | |
General note | Includes Floppy |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
Topical term or geographic name as entry element | Marketing-Decision making; Marketing-Planning |
919 ## - | |
-- | 138336 |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Koha item type |
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JRD Tata Memorial Library | JRD Tata Memorial Library | 15/11/2003 | 2288.21 | 658.8 P004 R(T) | 172440 | Book |