How to develop a strategic marketing plan (Record no. 133108)

MARC details
000 -LEADER
fixed length control field 00604nam a2200193Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1574442694
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number P004 R(T)
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Paley, Norton
245 ## - TITLE STATEMENT
Title How to develop a strategic marketing plan
Remainder of title a step by step guide
Statement of responsibility, etc. by Norton Paley
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boca Raton
Name of publisher, distributor, etc. St. Lucie Press
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 372p.
500 ## - GENERAL NOTE
General note Includes Floppy
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing-Decision making; Marketing-Planning
919 ## -
-- 138336
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Koha item type
        JRD Tata Memorial Library JRD Tata Memorial Library 15/11/2003 2288.21   658.8 P004 R(T) 172440 Book

                                                                                                                                                                                                    Facebook    Twitter

                             Copyright © 2023. J.R.D. Tata Memorial Library, Indian Institute of Science, Bengaluru - 560012

                             Contact   Phone: +91 80 2293 2832

Powered by Koha