Marketing strategy (Record no. 125823)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00604nam a2200193Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0684831910 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | N98 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schnaars, Steven P. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing strategy |
| Remainder of title | Customers and competition |
| Statement of responsibility, etc. | by Steven P Schnaars |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Free press |
| Date of publication, distribution, etc. | 1998 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 216p. |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing- Management; Strategic planning |
| 919 ## - | |
| -- | 130703 |
| 964 ## - | |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | CPDM |
No items available.
